With rising health issues and concerns caused from the wrong fitting bra, this is a comfortable solution for the DD+ cup range combining a much needed fashionable look for the growing lingerie demand for this young consumer.
From working at Topshop I realised there was a gap in the lingerie market and a lack of DD+ cup range in lingerie for the young High Street consumer. In addition there has been changes in the UK breast size on the average British teenager and for the UK lingerie market - British women have the biggest breasts in Europe.
* Caroline Smith - Buyers Administration Assistant, Topshop, London
* Matt Fletcher - Brand Manager, Topshop Birmingham
* Vicky Truran - Floor Manager, Topshop Birmingham
Topshop
To become a successful buyer for Topshop and improve their product portfolio
Gaining skills, experience and responsibilities in fashion retailing