Helen Townsend

Project Title:
Next - Reshaping Your Wardrobe
Project Description:

A campaign to introduce awareness of how important it is to dress for our individual size and shape, starting with the correct underwear to define it.

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Project inspiration:

Women waste 70% of their wardrobe purchases on clothes they do not wear. If we aim to supply and buy the perfect fit to compliment our figure, would we wear 100% of our wardrobe?

Contacts & Mentoring:

* Emma Forbes - Senior Buyer, Next
* Rosie Cripps - Buyer, Next
* Polly Young - Assistant Buyer, Next

Work Experience:

* Next - Womenswear buying
* Furore PR - Fashion promotions

Ambition:

To be a personal shopper or stylist

three year goal:

Gaining skills, experience and responsibilities as a stylist

Back

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Acclimatised
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